Green Internet Marketing is a strategy we use to help companies "green" their website and business advertising and marketing. It involves cutting down on dirty-energy-using and pollution generating advertising mediums such as newspaper, magazines, billboards, business cards, gift cards, coupons, flyers etc to replace as many of them as possible with cleaner digital / internet based advertising & marketing.
Green Internet marketing might not be able to replace all of a company's business or website advertising, but it might include reallocating 10-25% of a annual marketing budget to cleaner, greener. Internet marketing tactics offers better tracking and targeting of your campaigns.
These are the following campaigns you can run via the internet to save costs and help protect the enviroment:
- Email marketing campaigns
- Search Engine Marketing
- Social Media Campaigns (FaceBook,MySpace)
- And others.
If you interested in knowing more about how your company or marketing can become greener, do not hesitate and contact one of our global consultants today! Click here!